973-252-9140 NJ
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I know you probably think your business as a gig-based artist or entertainer is over, because of the COVID 19 Pandemic. And, given that much of the world has a “shelter in place” restriction, your ability to book parties and special events is, in fact, non-existant. Perhaps you are fearful that it might not EVER come back, since high-touch services may be restricted for months to come. But my creative artist friend, all is not loss, since you still have the capability of growing your business, even during a Pandemic.

But what is the biggest business asset that you have? It’s you of course.

You still have customers, prospects and contacts that know, like and trust you. So what can you do to pull these two things together (you and them) in a way that adds value for both of you?

Welcome to the Pandemic Special 90 day BOOT Camp: Roadmap to Revenue. The program starts next week and it is the most intensive coaching class I have ever offered. I am going to be with you, in your business for 3 months, helping you to stay in the forefront of your customer’s mind. Helping you to be perceived as a likable expert. Helping you to pivot your business to a new creative endeavor if that is required. Helping you to be recognized as the GO TO PERSON for your unique skill set.

Along the way you will have a chance to define your Ideal Client, market directly to them with easy, breezy resources that they want to grab right off your website or Facebook Business Page.

You will learn a simple, memorable way of defining what you do, and who you do it for, so that your contacts can easily spread the word about you.

You will make a plan for your social media postings and know what is good and what is not so good in posting, on all of the important platforms (Facebook, LinkedIN, Instagram and YOUTUBE). In addition, you will know how to analyze the data so you can repeat what works well, and stop what is not helping.

But most importantly, you will learn how to publish a newsletter or a blog of value, to your Ideal Clients. Why a newsletter? Because it is your secret sauce to getting and keeping raving fans. Once you know all about email marketing you will:

  • be a resource to your Ideal Clients and they will want to share you with others, that are just like them!
  • have Ideal Clients thinking of you first instead of using agents to find their party entertainment!
  • not be judged on price, because you will be perceived as an expert who is of greater value…like a consultant.
  • separate yourself from the competitor, because you do so much more for your clients…you are not even comparable.
  • be working with a list that you own, so you never have to worry about a possible Facebook shutdown, or trying to break through the noise of paid ads on Google.
  • be working smarter instead of harder because your clients will be coming to you.
  • be able to forget about cold calls, and the “selling” that makes you uncomfortable.

Need more info: Join me on Monday for a live Q and A in the private Facebook Group, Accelerate Your Success (see below).

Until then, stay safe, stay healthy and stay home…now is the time to take care of your business, so when the restrictions are lifted, your business can take care of you.

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